Understanding Customer Journeys Breakfast
This exclusive invite-only event intended for Senior Marketers based in London and surrounding areas. Please plan to arrive by 8.30am GMT.
'Stop Broken Customer Journeys and Drive Seamless Engagement'.
Increasingly, marketers need to gain a deep understanding of their customers' behaviour in order to create, orchestrate, measure, and optimise customer-led journeys across channels. But how?
Join us for an exclusive breakfast with our partners, Optimove, recently recognised as the Visionary Leader in Gartner's 2024 Magic Quadrant for Multichannel Marketing Hubs and a perennial leader in Journey Orchestration in the 2024 Critical Capabilities Report.
In this invite-only session, you'll learn how global brands across industries are boosting engagement and transforming customer journeys.
Here's what you can expect:
- Discover how AI-driven insights anticipate customer needs, creating real-time, personalised engagement
- See how rich data powers intelligent orchestration, delivering cohesive customer experiences across all channels
- Learn to leverage advanced segmentation and personalisation strategies that drive CLTV and loyalty
How it works...
We start our Exclusive Breakfast event with breakfast and networking followed by a thought leadership presentation by our partner, Optimove, before moving on to our expert-led roundtable discussion. This session provides the perfect forum to keep up to speed with the latest insights over breakfast and network with your peers without taking up the whole day.
Leigh Kalina is a Senior Director at Optimove with over a decade of experience helping organisations optimise their CRM Marketing strategies and maximise customer lifetime value. She has advised more than 1,000 global companies on data-driven marketing, blending her expertise as a seasoned data analyst with a deep understanding of customer behaviour. Leigh continues to lead businesses in transforming their marketing efforts through the power of data, AI, and customer journey orchestration.
